Innovation at the Core: How Fox Uses AI Internally & Externally

At Fox, the ability to go above and beyond to find custom solutions for our clients is what gets us out of bed in the morning. We are always looking for ways to use technology to create a better traveler experience. Each client comes to us with a different individual need and challenge, and innovation really is our culture. The mantra “Find a Way” has been an internal company motto for almost a decade.

When most of us hear the words artificial technology, we think of fancy tech gear and personal robots. But artificial intelligence (AI) is more around us than ever, with even our smartphones and emails guessing and suggesting the next word in our sentences. Here at Fox, we don’t just talk the talk, but we also walk the walk jumping on these new technology tools to figure out ways to help meet the needs of our people and our partnerships. At the end of the day, it’s all about the people for us and if we can’t make their life easier and happier, there is no way we can be satisfied.



“We take the time to understand the traveler journey and are committed to innovating ways to make it easier. We are the first Cirium partner to deliver predictive amenities technology directly to our travelers,” said Jeremy Dyken, Director Application and Product Development. “Knowing ahead of time that your seat is likely to have power or Wi-Fi available will be very helpful, particularly for our business travelers.”



“Fox Waivers 3i is an innovative technology that transforms basic waiver data into valuable, actionable information benefiting the traveler. Presented in the right way, at the right time, we were confident airline waiver data would be a game-changer for our customers,” shares Beth Marino, Chief Experience Officer. “Fox Waivers 3i leverages data to empower travelers to take action sooner and make informed decisions during travel disruptions.”



“Our AI HR Technology allows us to collect and measure associate feedback, including unstructured data, no matter where our associates sit. These deep insights help us keep tabs on the associate experience across the board and make adjustments wherever necessary,” said Lisa Trepanier, Director of HR.



“As AI and real time natural language processing are introduced into our new communication platform over the coming months, Fox will be able to leverage AI technology to improve voice or text experiences,” said Sam Hilgendorf, Chief Information Officer.  Our agents and specialists will also be able to further apply that knowledge to aid in traveler consultation and provide a higher level of service never before possible.”


Fox World Travel is a two-time Travel Weekly Magellan Gold Winner for Innovation and also holds an Ultimate Innovation Award for HR Transformation.

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