
Virtual Meeting Increases Remote Engagement
The COVID-19 pandemic restrictions for large-scale in-person gatherings forced a national advertising company, to rethink how they would plan and execute their annual Sales Summit, especially when connection is key to this organization’s culture. With less than six weeks to plan and execute a robust meeting of general sessions, breakouts, networking and awards for more than 130 attendees, the client contacted Fox World Travel (Fox) Meetings and Incentives team for help. Fox and the client have had a successful history of working together on in-person events in the past, and Fox had the specialized team to quickly pivot and transform this conference to both a virtual and in-person hybrid event.