Cognition Data Insights Drive Policy and Program Improvements

SITUATION

Fox World Travel’s client, a global leader in specialty vehicles and access equipment, recognized the need to better cater to the unique needs of its 15 divisions, especially those with the highest travel demand. While their current program with Fox was high-performing, the client and Fox saw an opportunity to further optimize their approach by gaining deeper insights into program spend, booking trends, traveler preferences, feedback and more.

SOLUTION

To tackle this challenge head-on, the client partnered with Fox and leveraged their expert data analytics team and advanced business intelligence platform, Cognition. This powerful tool seamlessly collected and analyzed data from multiple sources, including transaction data, itineraries, traveler surveys, supplier spend data, and traveler booking behaviors and translated it into intuitive dashboards.

Cognition Dashboard
Cognition Dashboard

DISCOVERIES

The client’s partnership with Fox and the utilization of customized dashboards proved to be a game-changer.  By harnessing the power of Cognition, they were able to unlock valuable insights and drive meaningful improvements in their travel management program. Intuitive dashboards provided valuable information on booking trends, supplier preferences, and traveler behaviors, enabling the client to optimize supplier contracts, make customized policy adjustments for each division, and enhance the travel experience for their road warriors.

CUSTOMIZED DASHBOARDS

Imagine these dashboards tailored to your unique needs. Here is how the client leverages customized dashboards to achieve program improvements:

  • Segment spend analysis: Gain real-time insights into travel expenses by division, enabling smarter budgeting and resource allocation.
  • Traveler spend breakdown: Identify top spending traveler types to personalize policies and optimize
    programs for their needs.
  • Policy optimization: Ensure travel policies align with traveler behavior and segment trends, allowing
    for data-driven adjustments.
  • Improve traveler experience: Leverage “Voice of the Customer” data to address pain points and boost traveler satisfaction.
  • Supplier contract optimization: Negotiate better supplier contracts based on booking behavior and preferred vendors, maximizing cost savings.
  • Enhanced budget control: “Trip Budget Guide” provides a clear baseline for cost control, streamlining meeting planning efficiency.
  • Increase program compliance: Identify areas of non-compliance with “Expense Report Leakage” to improve adherence to program guidelines.

“Fox’s Cognition dashboards unlocked a new level of program optimization. Real-time spend insights allow us to tailor policies by division for enhanced traveler experience, better cost control and program improvements.”
– Client Travel Manager